Description:
• We are seeking an experienced and effective Senior Demand Generation Specialist to drive our demand generation and marketing funnel optimization.
• Reporting to the Director of Marketing, this person will work closely with marketing, sales, and executive teams to fuel the company’s growth.
• This contractor will get their hands dirty in a range of marketing tactics – from partner marketing to events to conversion rate optimization to marketing analysis.
Requirements:
• BA/BS or equivalent working experience
• 5-10 years of experience in a demand generation or growth marketing hands-on execution role at the Senior Manager or Director level
• Experience leading and executing demand generation programs across a variety of paid and organic channels
• Experience with SMB go-to-market execution, ideally with sales-led and product-led funnels
• Excellent communication skills, both written and verbal, with ability to present clearly to an executive audience
• Analytical and… able to draw insights from data to set team strategy and forecast results
• Proficiency with Salesforce, HubSpot, and Google Analytics preferred
• Experience in ecommerce a plus
Benefits
