About the position
The Media Manager, Pureplay/Marketplace at Post Consumer Brands is responsible for building and executing data-driven digital marketing programs to support e-commerce customers such as Amazon, Chewy, and Instacart. This role involves planning, measuring, and optimizing digital media campaigns, with a strong emphasis on e-commerce experience and the ability to drive results through data analysis and creative strategy. The position requires collaboration with cross-functional teams and leadership in managing media planning and execution.
Responsibilities
• Plan and execute digital media campaigns across retail media tactics for e-commerce customers.
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• Manage retail media budgets for key customers including Amazon, Chewy, and Instacart.
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• Evaluate retail media capabilities and provide recommendations for future spending.
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• Outline measurement goals for media spend and translate data into actionable insights.
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• Assess media performance on key e-commerce metrics and communicate impact to the organization.
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• Monitor and analyze programs to improve audience understanding and identify opportunities.
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• Oversee the creative process for paid media across multiple e-commerce channels.
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• Lead creative optimizations and testing strategies, including A/B testing.
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• Collaborate with cross-functional teams to combine brand insights with sales priorities.
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• Partner with agencies to define and deliver on campaign KPIs and monitor programs.
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• Educate partners on the evolving landscape of digital and retail media.
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• Coach and develop associate media managers.
Requirements
• BA in Marketing, Communications, or Journalism preferred.
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• 5-7 years of marketing, media planning, and/or strategy experience.
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• E-commerce experience is required.
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• Digital experience on agency or client side is required.
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• Strong analytical skills and critical thinking ability.
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• Excellent organization skills and attention to detail.
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• Experience in multiple digital media channels, including search, programmatic, and social media.
Nice-to-haves
• Experience in creative strategy and execution for digital media campaigns.
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• Strong written, communication, and presentation skills.
Benefits
• Hybrid working schedule with flexibility for remote work.
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• Collaborative work environment with a focus on team input and values.