Job Overview
We are seeking an accomplished Social Media Marketing Manager with a focus on YouTube ad management to join our dynamic team in a fully remote capacity. As a pivotal member of our marketing department, you will take charge of our social media initiatives and lead the strategy for our video advertising campaigns to enhance engagement and brand recognition…
Key Responsibilities
• Develop and implement a robust social media strategy across various platforms, including Facebook, Instagram, LinkedIn, Twitter, and Reddit, to foster brand awareness and community engagement.
• Manage and optimize our YouTube advertising strategy, encompassing campaign setup, audience targeting, budget allocation, creative direction, and performance evaluation.
• Collaborate closely with the content and design teams to produce compelling social media content that resonates with our audience and aligns with campaign objectives.
• Monitor and analyze key performance metrics on social media and YouTube, providing actionable insights to drive continuous improvement.
• Cultivate and engage our online communities, responding to interactions and building strong relationships with followers.
• Work in conjunction with digital marketing teams to ensure harmonious and effective cross-channel campaigns.
• Stay informed on the latest trends and best practices in social media and YouTube advertising, ensuring our strategies remain innovative and impactful.
Required Skills
• Minimum of 7 years of experience in social media marketing with a strong emphasis on YouTube ad management.
• Proven track record in orchestrating and managing large-scale social media and video ad campaigns with measurable success.
• Expertise in YouTube ad formats, audience segmentation, and A/B testing methodologies.
• Familiarity with ad platforms including Facebook Ads Manager, LinkedIn Ads, Twitter Ads, and TikTok Ads.
• Proficiency in social media analytics tools like Google Analytics and Sprout Social, along with YouTube performance metrics.
• Experience in budget management for paid social and video advertising initiatives.
• Exceptional project management abilities, adept at juggling multiple campaigns concurrently.
• A creative mindset, skilled in designing effective content strategies.
• Strong communication and collaborative skills to interact effectively with diverse teams.
Qualifications
• A bachelor’s degree in Marketing, Communications, or a related field is preferred.
Career Growth Opportunities
This position offers significant potential for professional development, allowing you to lead impactful marketing initiatives and contribute to the companyÂ’s success in a fast-paced environment.
Company Culture And Values
We pride ourselves on fostering an inclusive and diverse workplace that welcomes qualified candidates from all backgrounds. Our remote work culture promotes flexibility and a distraction-free environment, enabling team members to thrive.
Compensation And Benefits
• Competitive Salary: (99,800 – )149,700, commensurate with experience and location.
• 401k matching: Up to 10% with no cap.
• Comprehensive medical, dental, and vision benefits for employees and their dependents.
• Additional benefits: FSA/HSA, paid parental leave, PTO, charitable donation matching, tuition reimbursement, gym memberships, pet insurance, and more.
Join Us!
If you are passionate, adaptable, and excited to embrace new challenges within a fully remote setting, we encourage you to apply! We are an Equal Opportunity Employer, committed to diversity and welcoming all qualified applicants.
Employment Type: Full-Time
